"Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything, all external expectations, all pride, all fear of embarrassment or failure, these things just fall away in the face of death, leaving only what is truly important". (Steve Jobs)

Steven Paul "Steve" Jobs (February 24, 1955 – October 5, 2011) was an American computer entrepreneur and inventor. He was co-founder, chairman, and chief executive officer of Apple Inc.